We partner with you to:

• assess global readiness. Identify and prioritize target markets globally.

• design, launch and optimize Go-to-Market/market entry strategies to explore, establish and embed market leadership worldwide

• navigate different monetary instruments and pricing systems

• understand and leverage cultural issues

• design and implement powerful change management strategies

• assess key product variations/localization

• formulate stakeholder engagement initiatives 

• build and develop global capacities, skills, worldviews and mindsets via consulting, capacity-building, training and mentoring.

Our Services

Using our E4L proprietary methodology, Explore. Evaluate. Establish. Embed. Lead, we’ve helped our clients over the last 20 years successfully navigate market entry and embed paths to market leadership and revenue streams internationally. Contact us today to up your game with worldwide revenue streams, global customer development and market leadership initiatives.

Global Markets Readiness

“Owning” world markets doesn't come overnight. We help you determine which markets would be best and design a roadmap to help you get there via strategic, integrated ROI-based options for every aspect of the Go-to-Market process (GTM) from launchpad to product localization options.

Go-to-Market Strategies & Programs

We devise strategic, integrated marketing programs domestically and globally that can be integrated as part of a larger go-to-market (GTM) Global Markets Entry program, a New Product Introduction launch or on a standalone basis. Customer-centric and metrics-driven, they are designed to be leveraged for maximum ROI and to drive sales.

Sales & Revenue Enablement

With considerable bench strength in Sales internationally, we help you with everything from Lead Generation to Strategic Pricing to Channels.

Interim Executive Services (CMO/GM/CEO)

With over 30 years in the business, 25 globally, we have carefully screened executives who can readily step in to lead on a temporary or interim basis to steady the ship and continue plans, programs and paths to growth.

Training & Capacity Building

Often the skills and capacities required to reach a particular business level are not the same to succeed there and subsequently move ahead. We offer a series of classes and capacity-building opportunities ranging from values assessment to sales training to leadership development programs to help companies and leaders continue to win and grow both personally and professionally in international markets.

Change/Business Transformation

Whether entering a new market or launching a new product we are often creating Change for our clients, customers, and/or employees. It's our view that Change is less managed and more facilitated, often as a process of business transformation. Our approach is values centered and human focused, as certified Facilitator-Coaches in the Leadership Practices Inventory (LPI) and other tools, to design and guide Change that sticks.