U.S. Markets Readiness Assessment (for non-U.S. Companies)

Entering U.S. markets is an exciting, if not daunting, endeavor. It is also demanding in terms of a variety of resources, as a long-term play; especially money. Please take our free, confidential Assessment (yes, it's a lot of questions, all essential) and engage in our complimentary 20-minute follow-up consultation to begin or enhance your company's global business journey today!

Please complete all fields. Then, please copy and paste in an email, subject line: Assessment, and send to: info@newcommglobal.com Responses will be held in strict confidence.

First Name:

Last Name:

Title:

Department:

Company name:

Country:

Email address:

Phone:

Industry:

Already in international markets?

____ No

Yes, we are in these markets (please check all that apply)

_____ Canada

_____ Mexico

_____ Europe, including: _________________________________

___________________________________

_____ LATAM, including: __________________________________

___________________________________

_____ India

_____ China 

_____ Russia

Other______________________________

We have done business in the U.S. in the past:

_____ No

_____Yes

          ______ online/from our location

          ______with a distributor/agent

          ______with a joint venture partner

         ______ other: ___________________

Annual Revenues:

_____ Start-up

 _____Under $2million

_____ $2-10 million

 _____$10-20 million

 _____$50-100 million

 _____Over $100 million

Global Sales and Marketing Budget:

_____ Start-up

 _____Under $2 million

_____ $2-10 million

 _____$10-50 million

MARKETS

Your company wants to expand to U.S. markets in order to:

____ increase sales and revenues

____ increase local brand loyalty

____ lower labor costs

____ establish and embed global brands

____ introduce new products into current markets

_____ Other ________________________

__________________________________

Please describe your target customer profile or persona as specifically as possible (sector, budget, etc.): 




Please describe your top 3 competitors:

1.

2.

3.

What is your market share or leadership position in your country (in relation to these competitors):

_____we are #1 in our field

_____ In the top 3

 _____In the top 5

 _____Other ________________________

PRODUCTS AND SERVICES 

Is your product/IP protected?

_____ Yes, by ___________________

_____ No

How does your company's offering(s) differ from those of your competitors? What is your unique selling proposition (USP)?

___________________________________

___________________________________

What kind of additional expertise do you think you most need to be successful in U.S. markets? (Please check all that apply)

_____ Market Entry Planning and Budgeting

_____ Market Entry Implementation 

_____ Sales

_____ Bi-directional Communications and coordination (HQ and field)

_____ Change Management/Transformation

_____ Training 


COMPANY 

How much of an investment do you expect your company will commit within the next 12 months to take your business or product into U.S. markets?

____$25,000 or less

 ___ $50,000 or less

 ___ $50,000 - $100,000

 ___ $100,000 - $250,000

 ____Over $250,000

Our company leaders have a good command of English question.  _____ Yes.   _____No

What would success look like to you in launching into new markets, new services, etc.?

________________________________

__________________________________

Are you interested in a Global Business service not mentioned? Please specify:

_____Yes: __________________________

_____ No

Are you the final decision maker for global expansion commitments?

_______ Yes  ______ No

Comment: ___________________________

Congratulations! This has been your first step towards new revenue streams and global brand leadership in the United States Thank you for your participation. We will review your answers carefully and confidentially.

Please feel free to contact us at:

USA+ 650 735 1875.           South Africa (27) 110838753 info@newcommglobal.com